The New Flat Rate Blog

Pricing, selling, and scaling, from contractors who've done it.

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Pricing

Homeowner signing a 5-option plumbing proposal

5 min read

Plumbing Proposal Template: How to Write One Homeowners Actually Sign

A homeowner is holding two quotes for the same water heater replacement. The first lists labor hours, a parts total, and one price at the bottom. The...

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4 min read

Plumbing Pricing Software: What It Should Do That Your Price Book Can't

Plumbing pricing software should help your tech sell the job, not just look up a price. A price book stores numbers. Good software presents options,...

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6 min read

Your ServiceTitan Price Book Isn't the Problem. Here's What Is.

A clean ServiceTitan pricebook won't raise your average ticket on its own, because a pricebook stores prices. It doesn't decide what the homeowner...

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12 min read

A Beginner's Guide to HVAC Menu Pricing in 2026

Most HVAC business owners already know what menu pricing is. They've heard the pitch: give customers options, and your average ticket goes up. The...

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3 min read

HVAC Proposal Template: Why One Price Kills Your Close Rate

The short answer Structure an HVAC proposal as five real options. Not one price, and not the same job quoted at different markups. One price asks the...

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4 min read

How to Price an HVAC Maintenance Plan for Profit

HVAC maintenance plans are supposed to create predictable revenue, keep customers loyal, and give technicians useful work during slower months. They...

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7 min read

How to Price Plumbing Jobs Profitably (And Why Hourly Pricing Is Costing You)

If you're trying to figure out how to price plumbing jobs, you may already have a formula you use every day without thinking of it as a pricing...

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5 min read

Why Adding AI to a Broken Price Book Just Breaks It Faster

AI is moving fast. By January 2026, 77% of U.S. small and midsize businesses reported using AI regularly, up from 48% in July 2024, according to...

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5 min read

How Do I Build a Price Book for My Electrical Business That Actually Makes Money?

Most electricians build their electrical contractor price book the same way: hourly rate, itemized parts, done. It feels honest. It's actually what's...

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5 min read

Electrical Contractor Profit Margins: What’s Healthy?

A busy electrical company isn't necessarily a profitable one. You can have trucks running every day, technicians booked out and revenue growing while...

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