The New Flat Rate Blog

Pricing, selling, and scaling, from contractors who've done it.

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Pricing

6 min read

How to Price Plumbing Jobs Profitably (And Why Hourly Pricing Is Costing You)

If you're trying to figure out how to price plumbing jobs, you may already have a formula you use every day without thinking of it as a pricing...

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4 min read

Why Adding AI to a Broken Price Book Just Breaks It Faster

AI is moving fast. By January 2026, 77% of U.S. small and midsize businesses reported using AI regularly, up from 48% in July 2024, according to...

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5 min read

How Do I Build a Price Book for My Electrical Business That Actually Makes Money?

Most electricians build their electrical contractor price book the same way: hourly rate, itemized parts, done. It feels honest. It's actually what's...

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5 min read

Electrical Contractor Profit Margins: What’s Healthy?

A busy electrical company isn't necessarily a profitable one. You can have trucks running every day, technicians booked out and revenue growing while...

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6 min read

HVAC Profit Margins: What Should a Good HVAC Company Actually Make?

If your HVAC company is busy but there never seems to be as much money left over as you expected, your profit margin may be telling you something...

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5 min read

The Most Expensive Time to Fix Your Pricing System Is After You Grow

If you already know your flat-rate pricing needs work, "later" can sound reasonable.

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HVAC Job Costing: HVAC technicians talk with homeowner

3 min read

HVAC Job Costing: Why 'Busy' Doesn't Mean Profitable

Most contractors price a job, do the work, and move on to the next call. They never go back and check whether that job actually made money. A recent...

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5 min read

The Service Agreement That Keeps Your Customer Isn't the Same One That Makes You Money

A successful HVAC service agreement has to do two jobs: give the homeowner a reason to stay and give the contractor a reason to keep serving them....

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5 min read

Why Your Markup Percentage Looks Right on Paper and Loses You Money in the Field

Your markup percentage can look right on paper and still lose money because markup only measures what you add to a cost. It doesn't automatically...

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