Russ Franklin

Russ Franklin is the Member Experience Rep Lead at The New Flat Rate.

2 min read

HVAC Technician Training: Why You Shouldn't Wait for Slow Season

The best time for HVAC technician training is now, not when business slows down. For most growing home service companies, business never really slows down, and every week you wait is another week of calls run without the skills that close jobs....

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5 min read

What HVAC Brand Should a New Contractor Sell?

There's no single right brand. A new contractor should choose the distributor first, then pick reliable equipment that distributor supports well....

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5 min read

Should You Replace a Part Before It Fails?

Sometimes. A technician should recommend replacing a working part when diagnostics show a legitimate concern, like a capacitor testing outside the...

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Get better at the business side.

Pricing, sales, hiring, and the parts of running a service company nobody trains you for — plus training dates before they fill up. Written by people who've actually run one.

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