If you’re like most small-business owners, you went into business to make money. When times get tough, it can be tempting to find ways to cut back rather than to look for new investments. However, an investment in an HVAC flat rate book is exactly what you need to boost sales and reinvigorate your business. Here’s why.
You Won’t Lose Money on a Service Call
Every time a technician visits a customer’s home, that’s an opportunity to upsell. However, customers often either aren’t aware of all their options or they don’t think they have the budget to upgrade. With flat rate menu pricing, customers know up front what products and services are available and the cost. Click Here to check out our products page to see the different menu pricing options we offer!
You’ll No Longer Hound Your Technicians to Upsell
Technicians are great at installation and repair but generally hate sales. With a flat rate book, they won’t have to spend their time trying to sell services to customers. Your technicians can simply show customers the book and let them decide for themselves. This is extremely empowering for your customers — and for your technicians as well.
The prices are clearly laid out and explained so trust immediately begins to build between your technician and your customer. Your technician is free to concentrate on repairing or installing an HVAC system rather than making a sales pitch.
You’ll Gain Customer Loyalty
Because customers will plainly see everyone pays the same prices for the same services, and those prices remain consistent over time, customers will feel comfortable coming back to you for maintenance, repairs, and upgrades.
Your ROI Will Improve
Since we started offering our flat rate book, we have seen that customers upsell themselves about 80 percent of the time. Compare that to your company’s typical upsell percentages and you’ll see that you’ll make a return on your investment in no time.
So hopefully by now, it’s obvious why you should invest in our HVAC flat rate book.
If you have any questions feel free to give us a call!!!
-Rodney Koop
Founder of The New Flat Rate
