Menu Pricing is an Industry Game-Changer as seen in HVAC Industry News on HVAC Web Connect. HVAC, Plumbing and Electrical Contractor profits are soaring with “Options-Done” tools, packaged as a menu. Traditional flat rate is a thing of the past as The New Flat Rate menu pricing system is proving increased revenue, ease of use and happier technicians and customers.
The New Flat Rate is a no-pressure, advanced add-on system of menu pricing that does the work for technicians—taking sales talk out of the equation and replacing it with straightforward, tiered options that put the consumer in control—all the while, substantially increasing service call close rates and profits.
Each market-specific Menu Pricing edition covers hundreds of “menus,” or service and equipment replacement scenarios. Within each menu there are up to five options the consumer can choose: Basic/Band-Aid, Bronze, Silver, Gold and Platinum. Customer presentation pages contain these tiered options in consumer-friendly language alongside the corresponding prices; technician pages contain the “to-do” list associated with each tier.
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