When your plumbing, electrical or HVAC business chooses to go with our flat rate pricing system, it can be difficult to get used to the change. Menu selling is certainly a different way of doing things, but it is one that gives your business a much greater potential for boosting profits and improving customer satisfaction.
While upselling is an important part of any business in any service industry, menu selling lets you do this without placing pressure on your customers. These menus are specifically written with the understanding and needs of your customers in mind, so they will be able to understand which services they truly need. This feature makes it more likely for your customers to come to you with requests for specific services.
All you have to do is present your customers with a menu of the prices of your services. The transparent pricing system lets your customers know that you are not trying to get them to agree to a price point that is different than the price that you are offering to others.
Menus give your customers options that are clearly explained in language that they can understand. Whether you are a single contractor or the owner of a small business, getting used to selling through a menu is a process that every technician can learn in a short period of time. You can implement this pricing structure quickly to avoid any discrepancies.