Been in the industry for 40+ years and a business owner for over 3 decades! Consequently, he brings a wealth of knowledge and an understanding of consumer purchasing habits that is literally unmatched. Rodney will be there to explain how and why The New Flat Rate works. He loves sharing how the menu pricing system is a game changer. Rodney also provides training and support to current customers. On the whole, Rodney is most passionate about his wife, 9 children, boating and, more recently, four-wheeling in the mud.

As a big believer in high quality customer service, Linnea takes pride in being the company’s first line of defense. From answering the phone, to helping in the sales department, Linnea brings her will-do attitude to work to help companies thrive and be successful. When she’s not in the office, you can find her spending time with her husband and two dogs at home. She also enjoys traveling and visiting new places.

Rosalyn studied Sociology and Anthropology, so she is passionate about people and their cultures.  Rosalyn served in the Peace Corps as a Community Health Promoter in Telpaneca, Madriz, Nicaragua for 27 months (March 2015-June 2017), where she became fluent in Spanish. She recently joined our team as the Executive Assistant to our President, Danielle Putnam.  When Rosalyn is not at The New Flat Rate, she is teaching ballet classes at The Creative Arts Guild, volunteering in the community, or snuggling with her cat, Masa (which means dough in Spanish) with a steaming cup of coffee in hand.  Rosalyn’s life goal is to make people smile and to learn something new every day.

Mike Thompson has worked with The New Flat Rate almost from it’s inception in 2011. He has more than 25 years of experience in Graphic Design using programs such as Adobe InDesign and Photoshop. He utilizes his skills for marketing as part of the creative department by creating advertisements for web and print, newsletters, workbooks, and more. 

Danielle has experience in everything from business development and management to operations and technology. Therefore, she handles the day to day operations, marketing, advertising and quality control for The New Flat Rate. In brief, Danielle and her team will take the pressure off of you and will build you a menu pricing system. As a result, equipping your company for success from the start. Danielle loves to help companies grow, turn ideas into action plans, snowboard and soak up sunshine.

Russ has a background in service company sales and his early roots began as an HVAC technician. Therefore, he’s a great addition to the training department. His spare time is spent hunting and fishing, and at the shooting range, let’s just say he loves the outdoors.

With over a decade in academia, and currently working on His Doctorate, Yomi brings a wealth of knowledge in Curriculum and Structural design which is integral to the development of The New Flat Rate’s Training Department. His excellent customer service and organizational skills coupled with His meticulousness even in unfavorable conditions will provide our clients and staff with the resource and support needed to be outstanding in the industry. When Yomi isn’t working or studying, you can find Him volunteering at His local church, listening to music, or simply enjoying His own company at home.

With a background in academic research, Michael uses his experience in statistics and data science to deliver analytical tools and insights for the customers of The New Flat Rate.

In his spare time, Michael enjoys reading while listening to music, traveling,
and spending time with his family

Matt has risen through the ranks from apprentice to HVAC and Plumbing service technician to technical developer of The New Flat Rate’s (TNFR) menu pricing system. In short, he currently serves as VP of Training & Implementation for TNFR. Throughout his career, he has expanded his expertise through professional training with industry leaders. When he’s not working you can find him on the porch grilling and spending time with his family.

Coming from an engineering background, Colby brings an analytical approach and open mindset to The New Flat Rate team. Developing relationships with customers by understanding their struggles, Colby loves introducing them to the menu pricing system. You can find Colby grilling out on his Big Green Egg just about every night, and if ask nicely, he is sure to serve you something delicious!

Suzanne is an experienced dispatcher for her husbands Plumbing and HVAC service company in West Michigan, who has successfully implemented The New Flat Rate, so she speaks from experience, as well as her own personal and professional development. Additionally, after spending 24-years in Human Resources with a computer systems, project management, and change management background, Suzanne aligns leaders with their vision and future of their organization and assists in building the capabilities and execution of key strategies to transform cultures with creative, innovative solutions offered by The New Flat Rate. Her mission is to help leaders and technicians be happier and successful using the most efficient and effective path possible. When Suzanne is not in the office, she enjoys traveling and spending time with her family.

If you schedule a demo with us, Beth may be the one showing you around our Menu Pricing App. Beth brings an impressive history of over 30 years in Sales and Business Development expertise.  Before joining The New Flat Rate, she was working with WDEF-TV as an advertising sales executive.  Now, Beth will be leading the sales team to provide menu pricing to plumbing, electrical, and HVAC contractors across the nation.  Beth has a bright spirit and a knack for connecting with customers, and she is motivated to help contractors see great successes in their businesses.  

Not only will you find Beth’s name on The New Flat Rate website, but you may also see it in lights!  When not at work, you can find Beth participating in several local theatrical productions.  She has starred in many notable works including “Mamma Mia,” “A Christmas Story,” and “Hello, Dolly!”  Give us a call today and share a friendly “Hello, Beth!” to welcome her to the team.